submit your story

Thank you for your interest in submitting your content to Ballet For Women. Please read the guidelines below to ensure you send us your story, images and ideas in the correct format.


The following online form is the simplest, quickest, and most effective way to get the eyes of our editors on your story or content, but please remember submission does not constitute automatic acceptance. (Please note that by submitting your content, you agree to our terms and conditions)


If you would like to become a REGULAR CONTRIBUTOR find more information HERE.

  • Max. file size: 64 MB.

submissions via email

Alternatively, you may send text and images of your story to (Remember that stories submitted through the online form above will receive priority to be forwarded to our editors’ desks).


We don’t have formal criteria for selecting stories, but in general are looking for content that is fresh, innovative, newsworthy, and has a good story behind it. We get many submissions and it is sometimes impossible to reply to everyone, although we do try our hardest to review all submissions and provide feedback.


We are much more likely to publish stories that are sent to us exclusively. If you are offering us an exclusive, please make this clear in your submission.


Send us the text you would like us to consider for the story. The more complete the story, the best chances it has to be published. Send your text in ONE editable document (no PDF, please). Although you may include supporting material – to provide context – in any format.


  • For dance, health and wellness, and other lifestyle articles, please include references when needed.
  • Please don’t use any profanity in your article.
  • For interviews, send the full list of questions and answers, along with relevant images (see Images tab).
  • For event announcements, openings, columns, and other noteworthy content, please send all the information you want our editors to review. There is no set word limit.
  • For brand launches, advertorials, and sponsored content – SEE HERE


  • Please submit one story per email (do not combine stories into one email).
  • Please send one email per story (we can only consider ONE email per story submission).
  • Please have a look at our copyright policy before submitting your material.


  • Send us a link to download your images (via Dropbox, WeTransfer or Google Drive)
  • Don’t include attachments in your emails for initial pitches, please.
  • Acceptable formats include .jpg and .png (no PDF or TIFF, please).
  • Please include a SELECTION of good images (at least 2500 pixels wide).
  • Please have a look at our copyright policy before submitting your material.

Story Credits

  • Send us all available story credits (especially for the images).
  • We are rarely able to pay for photography but we will happily give credits, links, and full copyright details where appropriate.
  • Many photographers happily give us free imagery as publication on BFW is a good way to promote their work and often leads to commissions from other publications.
  • However, you MUST ensure you have the permission of the copyright holder for all material you submit. For more details, see our submissions terms and conditions.


  • If you have video content related to your story, please share it with our editors.
  • We usually upload submitted videos to our own channels (particularly YouTubeFacebook, and Instagram) rather than embedding from other accounts.
  • We may edit video content, but the editors will ask for your permission first.

Publication and follow up

If the story is a good fit for BFW, you will be published and we will be in touch (only) if we need additional information from you.

share away!

When we have published your story, it is a great idea to share with everyone in your network (personal and professional), on social media, newsletters, your website, and so on. This will help your content gain visibility and attention.


If you would like to include a “Featured In BFW / As Seen in BFW” element to your website, let us know. Also, make sure to include your social links IN YOUR SUBMISSION, and we will make every effort to tag your brand or personal profile in our content whenever possible.

become a regular contributor

There are a lot of benefits of becoming an BFW contributor, from added exposure for your website or blog, to demonstrating industry thought leadership, to professional networking, to added exposure for peers, artists, and professionals in your community. By applying to become a regular contributor, your name, links, image, and bio will be featured in all your contributed articles, and you will be mentioned in our social channels, to amplify the reach and presence of yours.

amplify your brand with BFW

Advertising on BFW allows your brand to reach a premium and influential audience that is passionate about dance, wellness, health, arts, and culture. We’ve developed a collaborative publishing platform that enables the ballet community to connect, create, and share everything about great dance. As a result, BFW is a multi-platform lifestyle brand, on a mission to empower and support women to explore ballet at all ages, and to help our community live more connected and balanced lives.

If you have any questions reach out to:

stay in the loop